Template:Qotd/December 26

"We are social creatures, our behaviours are shaped and constrained by social norms and expectations. Negotiating change is best pursued at the level of groups and communities. Social support is particularly vital in breaking habits, and in devising new social norms and more sustainable patterns of consumption. Government can play a vital role in nurturing and supporting community based social change." Professor Tim Jackson, University of Surrey - Inspiring Quotes 21